Oman acquires SalamAir, strengthening dual-airline vision under Vision 2040 – Travel Daily Media

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Oman acquires SalamAir, strengthening dual-airline vision under Vision 2040

The government of Oman has announced the full acquisition of SalamAir, marking a significant step in the Sultanate’s efforts to strengthen its aviation sector and align it with long-term economic and tourism goals. The move is part of a broader strategy to build a comprehensive and sustainable national aviation ecosystem, positioning SalamAir as a key pillar in driving connectivity, tourism growth, and economic diversification.

A dual-airline strategy takes shape

While the acquisition brings SalamAir under full government ownership, authorities have confirmed that both Oman Air and SalamAir will continue to operate as independent brands, maintaining their distinct identities and service standards. The approach reflects a deliberate dual-airline model, where each carrier serves a different market segment while collectively strengthening the country’s aviation footprint. Speaking on the development, Said Al Maawali, Oman’s Minister of Transport, Communications and Information Technology, said the strategy is designed to minimise overlap in route networks, optimise fleet utilisation, and expand air connectivity both domestically and across the region.

Driving efficiency and connectivity

By aligning operations between the two carriers, Oman aims to improve efficiency while offering travellers greater choice across full-service and low-cost travel segments. The integration is expected to support better coordination across destinations, schedules, and services without compromising the independence of either airline.

The move also signals a push to enhance the financial sustainability of both airlines. According to the minister, the acquisition is expected to improve financial solvency, streamline cost structures, and strengthen revenue quality — particularly across aviation-related services such as ground handling. SalamAir has played a growing role in expanding Oman’s low-cost connectivity, supporting inbound tourism and regional travel. With full government backing, the airline is expected to further accelerate its contribution to the tourism sector and related industries.

The acquisition aligns closely with Oman Vision 2040, which identifies aviation as a critical enabler of economic diversification and global integration. By strengthening coordination between national carriers, the government aims to position Oman as a more competitive and connected destination in the Gulf.

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Oman acquires SalamAir, strengthening dual-airline vision under Vision 2040

The government of Oman has announced the full acquisition of SalamAir, marking a significant step in the Sultanate’s efforts to strengthen its aviation sector and align it with long-term economic and tourism goals. The move is part of a broader strategy to build a comprehensive and sustainable national aviation ecosystem, positioning SalamAir as a key pillar in driving connectivity, tourism growth, and economic diversification.

A dual-airline strategy takes shape

While the acquisition brings SalamAir under full government ownership, authorities have confirmed that both Oman Air and SalamAir will continue to operate as independent brands, maintaining their distinct identities and service standards. The approach reflects a deliberate dual-airline model, where each carrier serves a different market segment while collectively strengthening the country’s aviation footprint. Speaking on the development, Said Al Maawali, Oman’s Minister of Transport, Communications and Information Technology, said the strategy is designed to minimise overlap in route networks, optimise fleet utilisation, and expand air connectivity both domestically and across the region.

Driving efficiency and connectivity

By aligning operations between the two carriers, Oman aims to improve efficiency while offering travellers greater choice across full-service and low-cost travel segments. The integration is expected to support better coordination across destinations, schedules, and services without compromising the independence of either airline.

The move also signals a push to enhance the financial sustainability of both airlines. According to the minister, the acquisition is expected to improve financial solvency, streamline cost structures, and strengthen revenue quality — particularly across aviation-related services such as ground handling. SalamAir has played a growing role in expanding Oman’s low-cost connectivity, supporting inbound tourism and regional travel. With full government backing, the airline is expected to further accelerate its contribution to the tourism sector and related industries.

The acquisition aligns closely with Oman Vision 2040, which identifies aviation as a critical enabler of economic diversification and global integration. By strengthening coordination between national carriers, the government aims to position Oman as a more competitive and connected destination in the Gulf.

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