Thailand
Thailand retains global appeal as Amazing 5 strategy shifts from mass tourism to quality tourism
In the context of global tourism, Thailand comes up as a prime example of how promotion and implementation can be interwoven to produce exceptional results.
Tourism Authority of Thailand reports great outcomes from MATKA 2026
The Tourism Authority of Thailand (TAT) achieved strong outcomes from its participation at the recently-concluded MATKA Travel Fair 2026 held in Helsinki, Finland.
Radisson Hotel Chateau de Bangkok Reopens: A Modern Classic Returns to Ploen Chit
Radisson Hotel Group has officially revived one of Bangkok’s most storied properties with the launch of Radisson Hotel Chateau de Bangkok,
Thailand rolls out new travel safety video series
Thailand’s Ministry of Tourism and Sports launched a new three-video series showcasing the country’s travel safety and assistance on Wednesday, 14th January.
TAT pushes secondary destinations as Indian tourist arrivals hit record 2.48 million
For decades, the story of Indian travel to Thailand was written in volume. In 2025, that story hit a record-breaking
Dusit ends 2025 with an all-time-high of 24 global hotel signings
Leading Thai hotel and property development firm Dusit International achieved the strongest development performance in its history in 2025, recording an all-time high of 24 hotel signings, significantly strengthening its global pipeline across key growth markets in Asia, the Middle East, and beyond.
Thailand set to host initial round of 2026 MotoGP World Championship
The Tourism Authority of Thailand (TAT) confirmed that Thailand is hosting the opening round of the 2026 MotoGP World Championship.
AESOPS Bangkok raises the bar at Carpe Diem Beach Club’s La Dolce Vita Sunday Brunch
This month, Carpe Diem Beach Club elevates its signature La Dolce Vita Sundays with an exclusive one-day collaboration with AESOPS Bangkok Greek Restaurant.
The InterContinental Chiang Mai The Mae Ping appoints Bijayasinee Sirivisutra as cultural ambassador
InterContinental Chiang Mai The Mae Ping announced the appointment of Bijayasinee Sirivisutra as its first Cultural Ambassador.
‘Value is the new volume’: TAT New Delhi director outlines shift in India outreach
Thailand is pivoting its 2026 India strategy toward “value-led growth,” targeting a 10% increase in tourism revenue by prioritising high-spending
Ace of Hua Hin partners with Red Elephant Reps
Ace of Hua Hin partners with Red Elephant Reps
Tourism Authority of Thailand outlines strategic direction for 2026
The Tourism Authority of Thailand (TAT) outlined the strategic direction for 2026 under the banner Thailand Tourism Next yesterday, 12th January.
Global star LISA is the newest brand ambassador for the Amazing Thailand campaign
The Tourism Authority of Thailand (TAT) kicked 2026 off with the announcement that global superstar Lalisa “LISA” Manobal is the new face of its long-running Amazing Thailand campaign.
Eastern Thailand tourism slows as falling international spend offsets arrival gains
Eastern Thailand enters 2026 on stable ground, but with clear signals that the market is changing.
Thai celeb Mean Phiravich to lead Trusted Thailand’s Thailand Co–Creator initiative
The Tourism Authority of Thailand (TAT) announced the appointment of prominent Thai actor, model, and celebrity Mean Phiravich Attachitsataporn to lead the Thailand Co-Creator initiative under the Trusted Thailand framework late on Thursday, 8th January.
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